Anyways, I actually read this entire 127 page book during my flight back to Cali. I honestly can't remember the last time I finished a book. It was really that good... It provides a unique insight into the world of advertising with motivating quotes, facts, pictures, words of wisdom, and thought proving ideas... READ IT! Trust me you'll be happy you did!
I liked it so much that I ordered Paul Arden's second book, "Whatever You Think, Think the Opposite." I'll let you know how that one is when I'm done!
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